Our Be Legendary blend of intense pigments and luxurious emollients saturates lips with brilliant colour that looks amazing and feels feather-light. We created and tested every hue in our L.A. photo studio to guarantee colour stays true in photographs and stays put throughout an all-day shoot.

• 12 new provocative shades—including 3 “no rules” reds that flatter every skin tone
• Pigment-loaded formula glides on in one swipe and feels lush and light on the lips
• Silky vitamin-fortified mattes with super hero staying power never settle unevenly on the lips or dry out

Shade: Legendary